A chief of staff for your family's school year

The quiet layer behind your family's year.

We keep track of the forms, the sign-ups and the deadlines all week — and hand you one calm page every Sunday.

Virtual · school-focused · a few minutes to apply

Sunday Setup
The McCormack Family · Week of Sep 8
Sunday evening is for your family, not your inbox.
This week at a glance
MONMaeve — swim bag  ·  Liam — library books
TUELiam — soccer, pickup at 4:30
Needs your attention
  • Sign Maeve's field trip form — by Wednesday
  • Register Liam for spring soccer — spots open Friday
Have a calm week. — Kate
The idea

Modern parenting has quietly become a senior operations job — and no one is staffed for it.

The Setup is the calm back-office for the school side of family life. You stay the mother and the decision-maker. You just outsource the admin of it.

The distinction that matters

You don't outsource mothering.You outsource the admin of mothering.

What to expect

From first hello to your first Sunday Setup

About two weeks — and most of it is us, not you.

Apply

A few minutes to tell us about your family and your week.

Kickoff call

Thirty minutes to meet, cover the plan, and answer your questions.

Agreement

Sign, and settle the first month. Then we begin.

Onboarding

One short questionnaire — a section for each child.

We build

We set up quietly behind the scenes. You do nothing.

Week one

Your calendar appears, then your first Sunday Setup lands.

Rates

Founding Members

The first families to join The Setup come on as Founding Members — a reduced rate, held for as long as they stay.

School year
$550 / mo
A little over $100 a week, spread across the term.
Summer
$400 / mo
When the rhythm is lighter.

One flat monthly fee. No setup cost, no tiers, no per-child pricing — the whole thing, every week.

The founding rate is fixed for good

Once these places are filled, The Setup opens at a higher standard rate — but Founding Members never move up. The price you start at is the price you keep, for as long as you're with us.

Founding places are limited. As The Setup grows, the standard rate will rise — but yours never will.

K
Kate, founder of The Setup
Meet Kate · Founder
The quiet layer behind your week
A note from Kate
"The form was due at 5pm. The form was from March." I built The Setup so that's never you again.

I spent years as the one holding all of it — the threads, the windows, the small deadlines that turn a Sunday evening into a scramble. It's real work, it's invisible, and it almost always falls to one person.

The Setup is that work, done quietly for you. Not a nanny, not another app to check — a calm back-office that hands you one clear page and lets you be present for the rest.

— Kate
The invitation

Let's take it off your plate.

A few minutes to apply. We read every one personally, and reply within a day or two.